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Brand your content to strengthen your brand identity

In this article, you will learn how to apply branding and uniformity across your platform to increase brand identity.

Andreea Nicoara avatar
Written by Andreea Nicoara
Updated over 7 months ago

Why brand your content to strengthen your brand identity?

Beyond the surface elements of the platform, strengthen your brand identity to deepen your learner’s user experience. Explore more granular elements of branding and customisation, to install in your teams your brand ownership of CPL.

Branding your content in your learning platform strengthens brand identity, fosters a cohesive learning experience, and increases user trust and recognition.

What can you do to brand your content to strengthen your brand identity?

  • Build intuitive content to enhances user engagement, improves comprehension, and facilitates a seamless learning experience by making information easy to access and understand. Explore platform page customisation features such as thumbnail icons for custom courses and library items

  • Apply dynamic design to reflect seasonal changes to keep the user experience engaging, fostering a sense of relevance that can boost motivation and interest. Utilise the custom course creator to feature your company branding within tailored e-Learning content

  • Include imagery when building your company appraisals to bring flare to the appraisal flow. Enhances visual engagement, makes feedback more relatable, and can improve understanding and retention of performance insights.

How can you brand your content to strengthen your brand identity?

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